A Guide to Building an Email List From Scratch
Crafting a solid email list isn’t just another marketing strategy – in 2024, it’s the core of your business. It...
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Your Email Marketing Strategy for 2024
The role of email marketing in the business world continues to expand and evolve. So, keeping the same marketing strategy...
Email Marketing Explained: Verified Steps to Create Your First Campaign
Email marketing is a powerful digital marketing strategy that involves sending emails to prospects and customers in the hopes of...
How Many Emails Does The Average Person Receive Per Day?
On average, a person, particularly in a professional setting, will receive a whopping 121 emails per day, according to Venngage....
75 Newsletter Ideas Worth Your While in 2024
Crafting a captivating newsletter can be a game-changer in how you engage with your audience. Imagine transforming your regular updates...
10 Employee Newsletter Ideas to Foster Connection in 2024
Going into , with remote work changing how employees interact, newsletters become critical in creating a lively, knowledgeable, and united...
9 Newsletter Signup Examples to Inspire You in 2024
Gone are the days when newsletters were just another email in the inbox. Today, they are an art form, a...
Top 15 Marketing Newsletters of 2024 to Follow
One of the best ways to stay ahead in email marketing is to learn and find inspiration by subscribing to...
15 Best Tools to Find Someone’s Email Address
Finding someone’s email address is often key to establishing professional and personal connections. From embarking on a marketing campaign to...
Email List Cleaning: Everything You Need To Know In 2024
Email remains an essential channel for businesses to connect with their audience — but the effectiveness of email marketing campaigns...
The ABCs of Creating Your Newsletter: 7-Step Strategy
Navigating the world of email marketing can be a challenging yet rewarding journey. Creating an engaging email newsletter is an...
What Is a Newsletter? Your 2024 Guide With 7 Actionable Steps
In this guide, we’ll be exploring the essence of newsletters, and their pivotal role in a successful email marketing strategy....
Why Do Emails Bounce? Learn How to Fix Them in 7 Steps
Emails bounce primarily due to issues with the recipient’s email address or server. This can occur when an email address...
Maximize Results With Our Ultimate Mass Email Marketing Guide & 6 Free Templates
In this guide, we’ll be exploring the realm of ‘mass email marketing’ – a strategy that has proven its worth...
What Are Spam Traps and How to Avoid Them?
Remember when we navigated the world of honeypots and how they work? Now, it’s time to switch gears and unravel...
Understanding Honeypot Emails: Comprehensive Guide
In this article, we’ll dig deep into what honeypot emails are, why they’re problematic for marketers, and how you can...
Behind the Scene of Email Verification: How Do Email Verifiers Work?
Email marketing remains a crucial part of the business ecosystem. It offers a direct line of communication to potential clients,...
What is CTOR & how to calculate it
Email remains a formidable force in the world of digital marketing — but knowing how to measure the success of...
The Power of Drip Marketing
Drip marketing is a marketing strategy that sends, or “drips,” a number of messages to customers (or potential customers) over...
8+ Email Marketing Metrics You Need to Track
Businesses of all sizes should recognize the impact of email marketing. It’s a cost-effective method to build meaningful relationships with...
How Email List Hygiene Can Transform Your Marketing Strategy
A brand’s email list can be a gold mine — but only if you keep up with regular maintenance and...
The Road to Success: 10 Proven Strategies to Grow Your Email List
As the popular saying goes, “The money is in the list!” In digital marketing lingo, this refers to your email...
Mastering Email Verification in 2024: 6 Best Practices
Hey there, fellow email enthusiasts! Welcome to our email verification guide. We all know that maintaining a clean and engaged...
Unleash the Power of Email Infographics: A Guide to 6 Best Practices
After we took a look at the true costs of email marketing in our last blog, are you looking to...
Crunching the Numbers: How to Figure Out the True Costs of Email Marketing
Email marketing needs no introduction. At its core, it’s meant as a way of using email to promote products or...
Top 10 Reasons Why Email Marketing is Important
Hang onto your inboxes, folks! We’re about to jump into the exciting world of email marketing. Let’s start by putting...
When Marketing Goes Wrong: Top 9 Email Marketing Mistakes
Every marketer knows that email is a powerful tool — but just in case you have doubts, let’s break it...
Everything you need to know about Christmas email marketing in order not to lose a single opportunity to improve your business
It’s no secret that the goal of any business is to make a profit. But for some reason, not many...
5 B2C Email Features That Will Get You Clicks
Email is still one of the most useful and affordable marketing tools that businesses can use. It’s a great way...
9 Essentials to Write an Effective Email Marketing Copy
9 Essentials to Write an Effective Email Marketing Copy Email marketing is a long-standing, powerful marketing tool. Marketers and business...
How To Boost Your Next Outreach Campaign [Case Study]
One of the best ways to improve your position in search engines is to get backlinks from relevant and reputable...
10 Ways to Be Successful with Follow-Up Emails
It’s pretty common for your first email to not get a response. No reason to get discouraged though, this is...
Replenishment Emails: An Underrated Email Marketing Technique
If you’re a marketer in this day and age, you surely know about the power of email marketing and all...
Long Live Email – As Long as the Analytics Drive Your Decisions
In this age of social media, SMS messaging, AR/VR, and other cool ways to engage audiences, many claim that email...
6 Ways Email Marketing Can Boost Your SEO and Increase the Traffic
When you consider that search engines deliver nearly 80% of all global desktop traffic, it’s clear that businesses need a...
The Ultimate Guide to Email Deliverability
31 Best Practices to Improve Your Email Deliverability and Reach the Inbox Just like with classic mail, there are many...
Enhance your Email Marketing ROI with Top Actionable Tips
For every $1 spent on email marketing, you can earn $44, which means an ROI of 4400%. And then, didn’t we...
How to Verify Your List on Three Major Email Service Providers
Email list verification — It’s not sexy, but it’s 100% necessary. In this post we’ll explore what it is, why...
Dead List Rising: How to Re-Engage Inactive Email Subscribers
Do you have the dead list blues? If you’ve emailed your subscribers, but nobody seems to care, your open and...
5 Email Marketing Trends to Implement in 2018
5 Email Marketing Trends to Implement in 2018 We’re only 1 month into 2018, but many businesses are already neck-deep...
6 Surprising Things We Learned From Recent Email Marketing Case Studies
Discover What Lessons Caught Us by Surprise Case studies are instructive. It’s great to see examples of real companies growing...
11 Questions You Should Ask Before Using Mailchimp
Is Mailchimp Top Banana? Mailchimp gets a healthy dose of positive publicity. PCMag says it’s an “excellent starter service.” Top...
9 Examples of Email Marketing Success to Inspire You
“We know what we are, but not what we may be.”- Shakespeare Does email marketing really work? It does. The...
16 Practical Ways to Supercharge Your Email Headlines
Great Headlines Are Down the Rabbit Hole! A lot of email marketers are like Alice from Alice in Wonderland. In...
14 Epic Tools That Will Improve Your Email Writing
Get the Right Tool for the Job Writing good email copy isn’t easy. Luckily, you don’t have to go it...
13 Reasons Your Last Email Didn’t Get Opened
“I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas A. Edison Michael Jordan was cut...
9 Email Marketing Mistakes That Make You Look Silly
If you’re not making mistakes, then you’re not doing anything. I’m positive that a doer makes mistakes.- John Wooden Great...
End Your Struggle With Email Marketing Funnels
“The harder the struggle, the more glorious the triumph.” Swami Sivananda You spend hours crafting the perfect email copy. You...
7 Email Marketing Statistics That Every Marketer Ought to Know
“If the statistics are boring, then you’ve got the wrong numbers.” Edward R. Tufte Some say that email marketing is...
Six Obsolete Ideas About Email Marketing Frequency
How often should you email your customers and prospects? Let’s try to answer that question once and for all....
12 Easy Email Design Hacks That Will Increase Your Conversions
To Design Is to Communicate Clearly- Milton Glaser Have you heard the famous Steve Jobs quote about design? He uttered...
6 Mind Hacks That Will Skyrocket Your Email Marketing CTR
We all can agree on this one – making them click is a headache… Where do I begin? We need...
5 Reasons Why You Need to Clean Your Email List Before You Send the Next Campaign.
Get Your Email List a Clean Bill of Health. Do you really need to clean your email list before your...
The 10 Email Marketing Tools We Use To Get Emails Done!
I remember how 10 years ago I was fascinated by companies like 37Signals, PayPal and Salesforce. I researched how their...
How to Easily Hack Your Email List’s Growth
As marketers, our email list is the string-in-the-bow of our communications arsenal. Where all other communication means fail, emails had...
30 Email Deliverability Terms Every Email Marketer Must Know
Email deliverability is the first and most important metric in email marketing. If your email doesn’t land in the right...
What Your Messy Email List Says About You
Email lists are worth almost nothing if they are not looked after, verified, cleaned and sorted out from time to time....
Tips for Designing Winning Email Campaigns
Despite the common misconception by many people – marketers included – email campaigns are still converting. This is probably one...
Tell Me Your Bounce Rate, I’ll Tell You Who You Are
Bounce rate is one of the most important metrics of evaluating the success of an email campaign. Before we delve into...
Our Take on Email Marketing’s Future
Marketing dynamics are constantly changing and the future has never looked brighter for email marketing than it does now. Well,...
Common Misconceptions and Mistakes Made by Email Marketers
Believe it or not, email marketing, as lucrative as it may be, is also one of the sub-branches of marketing...